by Lindsay Brown | Nov 11, 2017 | B2B Marketing, Inbound Marketing, Lead Generation, Website Best Practices
There’s a new tool in your marketing tool box. A tool that can identify your website visitors, that until now, often remained anonymous. IP Lead Tracking is typically a subscription service that uses analytics code and databases to deliver timely and user-friendly...
by Lindsay Brown | Apr 3, 2024 | Technology Marketing
Order tracking is one of the most essential aspects of commerce, whether it be online or not. Being able to track your goods no matter where they are is not only highly beneficial to you but is also necessary for your customers. Here are a few of the latest trends and...
by Lindsay Brown | Feb 7, 2024 | Technology Marketing
Today, our smartphones have become extensions of ourselves. That’s why, if we have the right tools and accessories, we can drastically improve our daily experience. Hence the market is flooded with so many options, from protective gear to software applications. The...
by Lindsay Brown | May 15, 2023 | B2B Marketing
As is the case with any other company, business-to-business (B2B) companies also prioritize lead generation. After all, without lead generation, it’s not possible to bring in new clients and business, thereby restricting the company’s growth. However, just bringing in...
by Lindsay Brown | Mar 3, 2023 | Technology Marketing
As organizations move towards a more digitized landscape, the need to secure their databases against potential threats has become increasingly important. Ensuring that sensitive data and information remains safe from unauthorized access is essential for protecting an...