by Lindsay Brown | Aug 29, 2023 | Account Based Marketing, Data-Driven Marketing
In today’s digital age, data has become a powerful tool for marketers. It provides valuable insights into customer behavior, preferences, and needs. When it comes to account-based marketing (ABM), data plays a crucial role in creating targeted campaigns that...
by Lindsay Brown | Aug 29, 2023 | Account Based Marketing, Information Technology Marketing
In today’s fast-paced and highly competitive IT industry, traditional marketing approaches may no longer be sufficient to drive growth and success. As technology continues to evolve and customer expectations rise, IT companies need to adopt a more targeted and...
by Lindsay Brown | Aug 29, 2023 | Account Based Marketing
In today’s competitive business landscape, it’s crucial to adopt the right marketing approach to reach your target audience effectively. Two popular strategies that businesses often consider are account-based marketing (ABM) and traditional marketing....
by Lindsay Brown | Aug 29, 2023 | Vertical Marketing
Vertical marketing campaigns are a powerful tool for businesses looking to target specific industries and verticals. By tailoring their marketing efforts to a particular market segment, businesses can create highly targeted campaigns that resonate with their audience...
by Lindsay Brown | Aug 25, 2023 | Amazon, Ecommerce
Do you struggle to get your Amazon store and products noticed? This is a common problem that Amazon sellers have, especially when first getting started on the marketplace. This is because it is fiercely competitive online, so it is challenging to stand out from the...