by Lindsay Brown | May 3, 2023 | Marketing Strategies, Marketing Tactics
Marketing funnels are an essential component of any successful marketing campaign. A marketing funnel is a series of steps that a potential customer goes through before making a purchase decision. Understanding the different stages of the funnel is critical in...
by Lindsay Brown | May 2, 2023 | Career
Marketing is a crucial factor in the success of any business. Still, not all business owners have the necessary skills to develop effective marketing strategies. This is where a marketing certification comes in handy. Enrolling in a marketing certification program...
by Lindsay Brown | May 1, 2023 | Sales Initiatives
You know when they say, “If you want to go fast, go alone. If you want to go far, go together.” The same goes for sales. It’s time to ditch the traditional top-down approach and embrace a bottom-up method emphasizing collaboration and relationship...
by Lindsay Brown | Apr 27, 2023 | Content Marketing
Content marketing has become an essential strategy for businesses looking to build brand awareness, generate leads, and grow their customer base. In an era where the average consumer is inundated with advertisements and promotional content, it’s critical to...
by Lindsay Brown | Apr 25, 2023 | Social Media
In the unlikely event that you haven’t noticed, there are quite a few businesses operating online these days. Indeed, it’s become imperative for companies of all types to establish and maintain internet presences: those that don’t appear online might as well not exist...
