by Lindsay Brown | Nov 19, 2024 | Social Media
In the digital environment of today, social media is among the most often used methods for companies to reach their potential consumers. As platforms like Instagram, Facebook, and Twitter expand, more businesses are seeking for strategies to raise their online...
by Lindsay Brown | Nov 14, 2024 | Marketing Strategies
Pepsi Co’s former CEO Indra Nooyi explains business in simple terms. “The basics of business is to stay as close as possible to your customers. Understand their behavior, their preferences. Their purchasing patterns.” What is buyer behavior? Simply put, buyer behavior...
by Lindsay Brown | Nov 13, 2024 | Information Technology Marketing, Technology Marketing
In media partnerships, strategy is critical for alignment. In today’s world, numbers and metrics are at the forefront of analyzing every part of a company. This is why data has become such a big role in negotiating these partnerships. Ultimately, having a good return...
by Lindsay Brown | Nov 12, 2024 | Business Development
Running any business is hard work. It doesn’t matter if you’re just getting started or have been operating for years, the key to business success is in getting your cash flow right. Without that, you can’t keep suppliers of customers happy and you won’t have a...
by Lindsay Brown | Nov 12, 2024 | LinkedIn Marketing
LinkedIn, the world’s largest professional networking platform, connects over 900 million members across diverse industries. Initially designed for job seekers and recruiters, LinkedIn has evolved into a robust platform where businesses can boost visibility, establish...
