by Lindsay Brown | Apr 3, 2023 | Marketing Strategies
Marketing is a big part of any business. It increases your brand awareness, engages your target audience, and crucially helps them make a buying decision, which is why you need a strong marketing strategy. But what about subscription businesses? When it comes to...
by Lindsay Brown | Mar 28, 2023 | Career, Digital Marketing
Digital marketing became mainstream over the past decade, and many companies have embraced it. This has created a demand for experienced digital marketers worldwide that job hunters cannot fill because of the current skill gap in the marketplace. The low supply of...
by Lindsay Brown | Mar 27, 2023 | Business Development
When creating a project, it is extremely easy to ruin it. According to statistics companies lose up to 12% of their valuable resources as a result of poor project management. All it takes is losing sight of one task, distributing the load incorrectly, not taking into...
by Lindsay Brown | Mar 24, 2023 | Marketing Best Practices, Marketing Planning, Marketing Strategies, Marketing Tactics
Managing a marketing campaign includes organizing different teams. There are designers, copywriters, SEO specialists, researchers, and others that play their part. Microsoft developed powerful software that helps project managers facilitate their work. It allows you...
by Lindsay Brown | Mar 23, 2023 | Technology Marketing
As with all marketing, reaching your target audience for Mac software depends on getting the formula right. As with the development of the software itself, determining what your product means for the right demographic is a key to success in sales. Beyond that, there...