by Lindsay Brown | Nov 14, 2024 | Marketing Strategies
Pepsi Co’s former CEO Indra Nooyi explains business in simple terms. “The basics of business is to stay as close as possible to your customers. Understand their behavior, their preferences. Their purchasing patterns.” What is buyer behavior? Simply put, buyer behavior...
by Lindsay Brown | Nov 12, 2024 | Business Development
Running any business is hard work. It doesn’t matter if you’re just getting started or have been operating for years, the key to business success is in getting your cash flow right. Without that, you can’t keep suppliers of customers happy and you won’t have a...
by Lindsay Brown | Nov 12, 2024 | LinkedIn Marketing
LinkedIn, the world’s largest professional networking platform, connects over 900 million members across diverse industries. Initially designed for job seekers and recruiters, LinkedIn has evolved into a robust platform where businesses can boost visibility, establish...
by Lindsay Brown | Nov 11, 2024 | Trade Show Marketing, Trade Shows
Trade shows are vital events where businesses showcase their products, engage directly with potential clients, and strengthen their industry presence. Drawing a crowd to your booth is essential to make the most of these opportunities. Effective strategies allow...
by Lindsay Brown | Nov 8, 2024 | Marketing Best Practices, Marketing Planning, Marketing Strategies
After getting a client for your agency, onboarding them accordingly is often the next step. You’ll go over what the clients themselves will expect during their partnership with you and how each of their needs will be met. On top of that, the onboarding process...
