Marketing Next Practices Blog
5 Tools To Help You Make Data Driven Decisions
Data is increasingly important in today's market and has become a key piece to guide decision-making and strategic planning for companies across all segments. However, to transform this information into knowledge and competitive advantages, organizations need to...
Tips on How to Appear on Google Maps
Google map is a free service that locates businesses and other points of interest on the planet. It has found its way onto many websites, blogs, and social media platforms. It can be a great way to draw in new visitors and build your brand. However, if you're not on...
Using Analytics to Identify Your Target Audience
Businesses small and large are working overtime to incorporate analytics into virtually every part of their operations. From manufacturing to logistics to marketing, organizations that skillfully apply the power of analytics are reaping the competitive benefits - and...
Build A Successful Home Business with These Marketing Tips & Resources
Marketing is something people go to school to learn. It’s a degree — a profession that takes many years to master. Is there a do-it-yourself version for small business owners? Of course, there is! At its core, marketing is simply a way to communicate with your...
How To Create Your Business From Scratch
In the first quarter of 2022 alone, approximately 375,000 businesses opened their doors for the first time in the United States. Most years end up with between 650,000 to 800,000, with all having various levels of success. Owning a business might seem like an...
5 Mortgage Marketing Ideas for Effective Leads Generation
For mortgage loan officers, generating leads is essential to success. It's the only way to bring in new business and keep your pipeline full. However, with so many options and strategies available, it can take time to figure out where to start. Here are the five best...
B2B Customer Journey: How Not to Get Lost?
The customer journey is the process a customer goes through when buying a product or service. A B2B customer journey map is an interactive tool that shows how customers are targeted and engage with your brand. It provides insight into their needs and motivations,...
Secrets to VAR Sales Success
Before the whole world got the memo that software consulting and implementation is the road to riches, early value-added resellers (VARs) and channel partners that were fortunate to represent legacy publishers like Great Plains, Sage, Microsoft and many others could...
4 Reasons Why SEO is Vital for Creating a Marketing Campaign
Any kind of marketing campaign will benefit from SEO. If you are not doing SEO, you miss out on a massive chunk of potential traffic and customers. This blog post will discuss four reasons SEO is vital for your marketing efforts. Targeted marketing Targeted marketing...
Creating Content to Improve Google Search Ranking
Semrush recently held a webinar that discussed the new Google Core Update, which focused on Google Search ranking. The higher your Google ranking is the more website traffic you will receive. Below you will learn a few keys that will help your search rankings on...
Do Users Need Private Proxies for Social Media?
Ask any person in the street if they have Insta, FB, Twitter, and other social apps, and you will hear yes, yes, and yes. Snapchat, LinkedIn, YouTube, TikTok, and other apps — millions of people spend hours in their favorite apps, disclosing information about their...
Benefits of Collecting User Feedback
It can be argued that word of mouth among friends and family generates more purchases than any other marketing effort, meaning that a company can get by without spending heavily on advertising. It’s undeniable that in today's digital age, millions of online reviews...
A 3-Step Guide To Starting A Content-Driven SEO Strategy
Search engine optimization (SEO) is the process of making your page rank on search engines like Google. It’s a vital component of online marketing. And it can also be a game-changer for your business as it boosts brand awareness and helps generate leads. Content is...
Why Understanding Consumer Behavior is Vital to Viable Marketing
No business can function without an effective marketing strategy. Having a great product or service is an important first step in building a business, but if no one knows the product exists, a company will never be very successful. Marketing is the engine behind...
Social Listening Tools and Marketing: 8 Essentials to Grow Your Business Social Pages
Social hubs like Instagram are necessary, period dot. If your business project does not appear and STAY in the social plane today, your project does not exist. In other words, no talk — no folk noticing your offer. Still, your mere presence on social media does not...
How Businesses Can Diversify Their Investments in the Tech Age
You don’t just have to invest in stocks, property, and precious metals now. Technology has given investors the opportunity to invest in a range of other things (in many different ways). Diversification of your business’s portfolio is a fantastic way for you to...
These Key Areas Can Help Drive Profitability
To be successful, businesses need to focus on a variety of key areas. While the list of necessary focus areas may vary from business to business, some core tenets are essential for all companies. We will discuss six key areas that can help drive profitability for any...
Essential Positions to Fill on an Elite Marketing Team
Marketing is a lot different than it used to be. Where once the job was about putting a message before as many people as possible and hoping some of them went for it, the focus has narrowed tremendously. Modern marketing practices are less about casting the widest...
How To Improve Your Company’s SEO For Greater Results
No matter what business you are in, you need to have a strong online presence if you want to be successful. This is especially true today, as more and more people are turning to the internet for information and shopping. If your website doesn't show up near the top of...
How To Offer Your Marketing Services To International Companies
In order to offer your marketing services to international companies, you need to have a good understanding of the global marketplace. You also need to be aware of the cultural differences that can impact how marketing is executed in different parts of the world. In...
