Marketing Next Practices Blog
6 Effective Ways to Position Your Law Firm High on Search Engines
Have you or the law firm you work for recently been searching for some unique and effective ways to help get more web traffic to your firm’s website? Maybe you have been recently appointed as the person in your law firm who will have the responsibility of promoting...
7 Digital Marketing Strategies Your Business Can Benefit From
There are so many options for marketing in the digital age. While that’s great for creating revenue opportunities, it can be a little overwhelming when you’re trying to decide which strategy is best for your business. If you’re not sure, there’s nothing wrong with...
Drive Your Ecommerce Sales Through the Roof with These 7 Marketing Tips
Are you struggling with producing truckloads of sales -- so much that your financial statements make you cringe? If so, maybe you’re not attracting your shoppers or showcasing your offers and products enough to make them hanker. With the right promotional tactics,...
Starting A Business: Essential Advice To Help You Through
Starting a business is a lot to handle, in all honesty. Starting from the funding, acquisition, and efforts put in place to ensure that the business succeeds. It is no news that new business owners feel a lot of pressure before and immediately after starting a...
How Local SEO Helps Boost Business Growth
Modern businesses in the digital age have several tools at their disposal to help them grow and reach more audiences; for example, search engine optimization (SEO) is a tool to help you land on the coveted first page of search engines when users search for contents,...
How to Write Product Comparison Content That Readers Will Love
One of the best ways to drive a business forward is to invest in the right marketing strategies. And, for many small and medium-sized companies, content marketing, specifically product comparison content, makes for the logical choice, with its multiple benefits, low...
Digital marketing or digital advertising – which is right for your firm?
There is little doubt the impact the web and technology have had on business over the last thirty or so years. However, while just being online with a website was previously enough, these days many firms struggle to stand out online. In a world where there are more...
Why SSD has Become a Popular Choice
The world of technology has been continually evolving over recent years, and this has affected everything from the devices we use to the way in which we store files and data. In the past, many people relied on their hard disk drives (HDDs) for this, and when solid...
Top 6 Tax Preparation Tips and Tricks for Your Small Business
Having your own business come to life is an amazing experience, however, the work never stops. There are different aspects to manage when you start a company and some of them may be more difficult than others. One of the most important things when it comes to...
6 Ways Copywriting Can Supercharge Your Marketing Efforts
If content is king, copywriting might as well be the road towards the throne. With copywriting, you’re able to create compelling copies—articles, whitepapers, ads, video scripts, e-mails, newsletters—that hook potential users. It boosts your marketing efforts by...
A Remote Working Toolkit Guide for SEO Marketers
Marketing has experienced rapid growth in the past decade. The Internet has made marketing a diverse field of talents and specializations that more and more people are eager to join every year. And with COVID, SEO marketers are being forced to work remotely. The good...
5 Ways To Measure Digital Marketing Success
Digital marketing is a very important tool in gaining customers and sales. It can bring traffic to your site, build your business's social media following, and convert potential customers into sales. It's clear that it's crucial for any business working online to use...
A Guide to Creating a Brand Identity in an Evolving World
Brand identities are often created and marketed according to public perception. As a result, such a concept is constantly evolving. This is especially true for the current social climate that is transforming at a rapid rate. While there is no denying that building...
What to Look For In A Gaming Laptop
PC gaming is widely considered to be the surest way of accessing games at their highest quality. In comparison to games consoles, gaming PCs can be easily upgraded to keep up with the processing requirements of modern releases. In recent years, gaming desktops have...
4 Reasons You Need to Hire a Business Coach Right Now
When you think of the word “coach”, you probably think about someone whose job it is to teach, inspire, lead, and motivate. Coaches play a huge role in athletics, but that’s not the only place they can be found. If you’ve never heard of a business coach before, now is...
Business Improvements To Consider In 2021
Business owners should always be looking for ways to improve their business, but how you go about doing this is not always obvious. This is particularly true in 2021, which is a tricky year for businesses to navigate with the pandemic hopefully coming to an end and...
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New Google SEO Algorithm
Have you heard of the new Google SEO algorithm, rolling out in June 2021? The Google Page Experience ranking factor aims to prioritize websites that provide a good user experience to visitors, as measured through five (5) key signals. The 5 Signals 1. Core Web Vitals...
Mission Statement – A Critical Part of Ecommerce Strategy
If we think back to Jerry Maguire, there is one scene that particularly stands out (no, not Rod Tidwell yelling “show me the money” over the phone). In fact, it’s the catalyst of the entire movie – Jerry Maguire typing out what is to be his mission statement, “The...
A Small Business’ Guide To Today’s Internet Marketing
When it comes to internet marketing, getting started may seem like an overwhelming process, especially for a small business. Internet marketing appears to be evolving constantly. It’s a vast industry that has lots of competition. If you’re new to internet marketing...
How to Make a Career Change into Marketing
If you’ve always been interested in marketing but weren’t sure you should change careers at this point in your life, there's never been a better time. With the shift to remote working as the new normal going forward, and businesses needing help getting back on track...