by Lindsay Brown | Nov 8, 2022 | Business Development
In the first quarter of 2022 alone, approximately 375,000 businesses opened their doors for the first time in the United States. Most years end up with between 650,000 to 800,000, with all having various levels of success. Owning a business might seem like an...
by Lindsay Brown | Oct 17, 2022 | Business Development
You don’t just have to invest in stocks, property, and precious metals now. Technology has given investors the opportunity to invest in a range of other things (in many different ways). Diversification of your business’s portfolio is a fantastic way for you to...
by Lindsay Brown | Oct 14, 2022 | Business Development
To be successful, businesses need to focus on a variety of key areas. While the list of necessary focus areas may vary from business to business, some core tenets are essential for all companies. We will discuss six key areas that can help drive profitability for any...
by Lindsay Brown | Sep 28, 2022 | Business Development
Owning your business is a challenging and rewarding experience. As the owner of your company, you not only have the freedom to chart your course but also take responsibility for the success or failure of the business. This can be an extremely stressful position to be...
by Lindsay Brown | Sep 19, 2022 | Business Development, Lead Generation, Software, Software Marketing
Lead conversion rates in the business software industry is a topic of high interest to software publishers and software channel partners alike. That said, little information exists publicly on this very specialized subject. To be sure, lead conversion rates vary for...
by Lindsay Brown | Jul 26, 2022 | Business Development
It’s never easy to pick a company name, but you know how important it is. Your label is the first thing your customers will see, and it will help you stand out from the crowd. While there isn’t a fixed set of rules for how to come up with a brand name,...
