by Lindsay Brown | Sep 17, 2018 | Construction Marketing, Local Marketing, Search Engine Optimization (SEO), Website Best Practices
As a contractor, it’s important to consider that much of the business received will be local. Accordingly, contractors benefit when their SEO strategy has a local focus. To stand out locally or regionally, it’s important to make sure all information on Google My...
by Lindsay Brown | Oct 13, 2012 | Construction Marketing, Inbound Marketing, Marketing Case Studies
A great example of the power of Inbound Marketing to achieve measurable results is the launch of the Construction Marketing Association (CMA). Established in January of 2010, CMA employed a comprehensive Inbound Marketing program to build awareness, drive memberships,...
