by Lindsay Brown | Apr 26, 2018 | Content Marketing
Developing online content creation is an important marketing objective for almost any company in any industry. In fact, the goal today should really be on delivering the best content possible to really engage customers and drive sales. And one of the best tools...
by Lindsay Brown | Apr 19, 2018 | Content Marketing
The growing popularity and use of social media has greatly expanded marketing opportunities for businesses over the past several years. Companies have joined the conversation by creating Facebook pages, Twitter handles, and Instagram feeds to reach people where they...
by Lindsay Brown | Feb 13, 2018 | Branding, Content Marketing, Email Marketing
Okay, so hopefully by now you understand that data is crucial above all else. What else do we have in store for you? Crafting your brand story, implementing AI, and settling the debate on whether or not you should emojis and gifs in your emails. Tell a Story Discounts...
by Lindsay Brown | Feb 8, 2018 | Content Marketing, Search Engine Optimization (SEO), Website Best Practices
Gone are the days of using Yellow Pages to find local business; that search has moved online. With the ever-increasing importance Google places on local search, marketers will need to up their SEO game, namely within a certain region. We’ll look at on-page local SEO...
by Lindsay Brown | Jan 23, 2018 | Content Marketing, Technology Marketing
In 2108, marketing will see its share of new announcements, new products, and new trends. These new, innovative ideas will help us to attract and engage targeted consumers and wider audiences. And guess what — many of these will be in the online video world....
by Lindsay Brown | Jun 15, 2017 | Content Marketing, Search Engine Optimization (SEO), White Papers
So, you’ve published a whitepaper, guide, slide deck, or other big, important piece of content. You upload the entire document (or better idea, upload a preview) to SlideShare, because you want to share it to the most used visual content platform, which just so...