by Lindsay Brown | Mar 26, 2019 | Digital Marketing, Ecommerce
It’s estimated that there will be 1.92 digital buyers this year. With an estimated 7.7 billion people on the planet today, that means a quarter of the world’s population will be buying online. The world is becoming more connected and as more people are...
by Lindsay Brown | Mar 5, 2019 | Digital Marketing, Marketing Best Practices, Social Media
The digital revolution is upon us, impacting marketing at every turn in the road. New technologies from smartphones to digital assistants are constantly shaping new digital strategies like conversational experiences and voice search SEO. And as consumers’...
by Lindsay Brown | Feb 27, 2019 | Advertising, Digital Marketing, Ecommerce, Technology Marketing
Marketers need to begin preparing for WhatsApp advertising. Facebook is all set to start cashing in on the massive popularity of its free messaging application. With 1.5 billion total users and 450 million daily active users worldwide, you had to know it was bound to...
by Lindsay Brown | Feb 2, 2019 | Digital Marketing, Social Media
People are Googling your business. And while this may seem like an obvious statement, it brings up the topic of how your business is being promoted on digital platforms. Marketing has moved fast and furiously into the digital space. It has seen rapid growth and...
by Lindsay Brown | Feb 1, 2019 | Digital Marketing, Search Engine Optimization (SEO)
Are you wondering if it is necessary to hire an SEO consultant in 2019? Regardless of the size of your company, incorporating good SEO tactics can give you a significant advantage over your competition. Small businesses tend not to hire SEO strategists. Â This is...
by Lindsay Brown | Jan 31, 2019 | Digital Marketing
A website has become inevitable for a brand as it’s the primary asset to optimize the sales funnel and allow entrepreneurs to maximize conversions. But when thinking of conversions, do you envision a customer in the final stage of making payment to purchase your...
