by Lindsay Brown | Oct 24, 2018 | Digital Marketing, Marketing Planning, Mobile Marketing, Technology Marketing
Is your company prepared for Voice search? Currently about 25 percent of all mobile searches are voice-activated, and by 2020 that number is expected to climb to 50 percent. Marketers believe half of all consumers will use a combination of voice-activated and...
by Lindsay Brown | Oct 23, 2018 | Digital Marketing, Lead Generation
There are a lot of different ways to collect your customer email list. And either collecting a decent email subscribers’ database will take you forever or an effective toolkit will save you from Sisyphean work. Omnisend – ecommerce marketing automation...
by Lindsay Brown | Oct 4, 2018 | Branding, Customer Experience, Digital Marketing, Marketing Best Practices, Social Media
In our previous blog, we discussed the necessary integration of systems to deliver real-time, meaningful customer interactions. Organizations seem to understand the importance of gathering and utilizing data to help create a seamless customer journey, but are...
by Lindsay Brown | Oct 1, 2018 | Branding, Customer Experience, Digital Marketing, Marketing Best Practices, Social Media
Today’s clients are interacting with your company through multiple channels such as your website, your Facebook page, your loyalty program or any number of other ways. And the ways are increasing every year as technology advances, right along with customer...
by Lindsay Brown | Sep 20, 2018 | Advertising, Digital Marketing, Marketing Best Practices, Technology Marketing
Digital signage is growing in marketing and advertising usage across industries. In 2015, the digital signage market was valued at nearly $17 billion and is expected to continue growing to reach approximately $33 billion by 2023. Multi-screen video walls,...
by Lindsay Brown | Sep 19, 2018 | Construction Marketing, Digital Marketing, Local Marketing, Search Engine Optimization (SEO), Website Best Practices
Now that the construction business is established with Google, it’s important to optimize the website so that you can further improve the likelihood of coming up in local search. What follows are some important tips forlocal SEO that go beyond GMB. Digital Marketing...