by Lindsay Brown | Jan 4, 2017 | Ecommerce
The focus of ecommerce lately has had one overarching trend: improving the customer experience. And it’s for good reason; by 2020, customer experience will overtake price as the main product differentiator. From better mobile capabilities, to unique unboxing...
by Lindsay Brown | Jan 14, 2016 | Ecommerce
With your rival no more than a click away, ecommerce is extremely competitive. Therefore, it is critical that everything from your website, to customer service, and even SEO, is completely optimized. After years of working with ecommerce websites, we’ve compiled a...
by Lindsay Brown | May 4, 2015 | B2B Marketing, Ecommerce
Amazon Business, a new online marketplace focused specifically on business-to-business (B2B) ecommerce, was recently launched. This new marketplace will serve as a connection between businesses and suppliers. Amazon Business Benefits In a statement released by the...
by Lindsay Brown | Mar 19, 2015 | Ecommerce, WooCommerce, WordPress
WooCommerce is a free ecommerce plugin for WordPress, one of the most popular and robust content management systems available today. Out of the box, WooCommerce has a ton of functionality like product and inventory management, shipping options, tax and payment...
by Lindsay Brown | Feb 3, 2015 | Ecommerce, WooCommerce, WordPress
In WooCommerce you can define shipping flat rates per item, per shipping class, or even per order. We will cover those and some additional options below. WooCommerce Flat Rate Shipping – Getting Started Based on your needs you may want to set a flat rate...
by Lindsay Brown | Jan 19, 2015 | Ecommerce, WooCommerce, WordPress
Featured products are a great way to promote specific items on your website and are easy to setup in WooCommerce. Once you setup some featured products, you can either display them throughout your website with a shortcode or with a widget. Also note that many...