by Lindsay Brown | Dec 5, 2018 | Healthcare, Marketing Best Practices, Marketing Strategies, Marketing Tactics
Healthcare marketing efforts throughout the United States remain focused on addressing healthcare literacy in 2019. Large national studies have demonstrated that approximately one third of adult Americans have limited health literacy and describe feeling uncomfortable...
by Lindsay Brown | Jan 13, 2018 | Healthcare, Marketing Planning
Healthcare marketing, like other forms of marketing, is becoming increasingly consumer-friendly. Rather than talking at consumers, marketers are starting conversations with them. Want to create healthcare marketing that resonates? Keep the following trends in mind...
by Lindsay Brown | Apr 30, 2014 | Healthcare, Marketing Case Studies
What happens when a leading health service provider achieves rapid growth? The team needed to attain a new image in order to continue meeting strategic brand goals. This is why Modern Marketing Partners (MMP) offered assistance and consulting to Concentra Health in...
by Lindsay Brown | Apr 29, 2014 | B2B Marketing, Healthcare
Healthcare technology is changing rapidly, and requires very specialized marketing to maximize success. As a result, we have launched a healthcare technology marketing practice to serve clients in categories such as healthcare software, healthcare information...