by Lindsay Brown | Nov 8, 2019 | Digital Marketing Transformation, Marketing Best Practices, Marketing Definitions
Digital Marketing Transformation or DMT is a hot topic as marketing evolves from traditional strategy and tactics, to digital marketing that can be tested, measured, optimized and reported with new tools and technologies. To help understand DMT better, the experts...
by Lindsay Brown | Nov 3, 2012 | Content Marketing, Marketing Definitions, Marketing Strategies
Content marketing is a critical element to marketing firms. There is a lot of hype around the subject, and also varying definitions. This post will share some content marketing definitions from around the web. Then, we will provide 5 content marketing tips and 7...
by Lindsay Brown | Sep 8, 2012 | Marketing Definitions, Search Engine Optimization (SEO), Social Media, White Papers
With marketing changing more rapidly than ever before, it’s time to re-evaluate the marketing terms and definitions used everyday by practitioners. Which marketing definitions are most relevant in today’s marketing departments and agencies? Which marketing...