by Lindsay Brown | Jun 27, 2023 | Marketing Strategies
Yes, you already have marketing strategies. But are they delivering the expected results? Are you smashing your marketing goals? If your answer is no, then you’ve not been using effective marketing tactics. And if you’re achieving your marketing goals,...
by Lindsay Brown | May 25, 2023 | Marketing Strategies
As a small business owner, you have to set your goals and budget before deciding on your business. You need some ironclad business plans that include all your financial expenses and a marketing plan. If you own a small business, you might know the challenges of...
by Lindsay Brown | May 25, 2023 | Marketing Strategies
In the rapidly evolving landscape of digital marketing, staying ahead of the competition requires more than just a strong online presence. To truly connect with your target audience and deliver impactful marketing campaigns, it is crucial to understand their needs,...
by Lindsay Brown | May 3, 2023 | Marketing Strategies
While authors may oftentimes view themselves as artists, when it comes to being an independent author operating outside of the publishing industry, it’s more accurate to look at oneself as a business. And, as is the case with most businesses, marketing plays a key...
by Lindsay Brown | May 3, 2023 | Marketing Strategies, Marketing Tactics
Marketing funnels are an essential component of any successful marketing campaign. A marketing funnel is a series of steps that a potential customer goes through before making a purchase decision. Understanding the different stages of the funnel is critical in...
by Lindsay Brown | Apr 20, 2023 | Marketing Strategies
A website is vital for businesses today. If you’re an entrepreneur, you’re more likely to become successful when you have a business website that captures the attention of internet users. There are several factors that your website must have to make...