by Lindsay Brown | Oct 19, 2022 | Marketing Strategies
No business can function without an effective marketing strategy. Having a great product or service is an important first step in building a business, but if no one knows the product exists, a company will never be very successful. Marketing is the engine behind...
by Lindsay Brown | Oct 11, 2022 | Marketing Best Practices, Marketing Strategies
In order to offer your marketing services to international companies, you need to have a good understanding of the global marketplace. You also need to be aware of the cultural differences that can impact how marketing is executed in different parts of the world. In...
by Lindsay Brown | Sep 15, 2022 | Customer Experience, Marketing Strategies
Many sports organizations have increased the time and money allocated towards marketing their services. Game promotions are believed to increase attendance in baseball leagues. As the size and popularity of national and international sports grow, so is the field of...
by Lindsay Brown | Sep 13, 2022 | Marketing Best Practices, Marketing Strategies
You cannot escape spreadsheets when in marketing. Regardless of what you are working on, clients’ retention, small business marketing improvement, revenue calculation, or budget planning, it is always necessary to have it all tracked, measured, and summarized....
by Lindsay Brown | Jun 9, 2022 | Marketing Strategies
When most companies set business growth goals, they often make the mistake of jumping into tactics that they assume would make an impact. They immediately want to develop a refreshing logo, improve their website, and regularly post on social media without a plan....
by Lindsay Brown | Mar 25, 2022 | Digital Marketing, Marketing Strategies
Due to its very effective tactics for selling products and services at lower and more economical rates, digital marketing has gotten a lot of attention in recent years. As a consequence, because it is easier and less expensive than conventional marketing, digital...