by Lindsay Brown | Apr 14, 2021 | Marketing Strategies
This boom in the podcast industry has been considered a gift and a curse. According to Edison Research, the numbers look good, and the audience is around 90 million Americans this year. Approximately, there were about 57 million podcast listeners in 2018. That’s...
by Lindsay Brown | Jan 19, 2021 | Marketing Strategies, Marketing Tactics
Marketing moves so fast nowadays that even new businesses can be behind the curve. Although there will always be trends that come and go, there tends to be major evolutions in the field of digital marketing that impact every industry’s performance. Knowing which...
by Lindsay Brown | Dec 22, 2020 | Marketing Strategies
Before a customer can engage with you and buy a product or service, they need to be aware of your brand. If no-one knows about your company, you’ll never be able to build a customer base, which is why improving your brand’s visibility is essential for success. To...
by Lindsay Brown | Nov 11, 2020 | Marketing Strategies, Public Relations
The pandemic has made marketing and public relations (PR) difficult. Many companies have had to change the way they communicate to their audience. See how to market and do PR during uncertain times below. As reported by Forbes on October 27th, 2020 by Simon Corbett....
by Lindsay Brown | Oct 30, 2020 | Marketing Strategies
Is your marketing a Faux Pas? Modern Marketing Partners has launched a marketing faux pas campaign series aimed at redefining the challenges and mistakes made by many marketers. With 2020 coming to a close, marketing planning for 2021 is well underway. Be sure to...
by Lindsay Brown | Oct 26, 2020 | Marketing Strategies
Having a step by step plan allows marketers to achieve their goals. Having a strategy in place will help marketers grow and succeed in the future. As reported by Forbes on September 16th, 2020 by Lynne Golodner. Successful Marketing Requires Strategy My son wanted to...
