by Lindsay Brown | Oct 21, 2017 | Ecommerce, Mobile Marketing
Last month, Google announced Image Badges. On mobile searches, Google Image Search will now display relevant badges/labels on images to indicate that an image leads to a product page. Badges appear in the lefthand corner of the image based on the category and where...
by Lindsay Brown | Aug 14, 2017 | Local Marketing, Marketing Strategies, Mobile Marketing, Search Engine Optimization (SEO)
Google recently released a new feature that will allow searchers to take actions, like making a reservation, right from the search results page or Google Maps. If you you own or work for a website or mobile app which offers restaurant reservations, appointment...
by Lindsay Brown | Mar 29, 2016 | Marketing Strategies, Mobile Marketing
If you think having an app is only for big name brands and Snapchat, then you’re wrong. Creating an app as part of your marketing strategy is one of the biggest trends this year and it’s recognized among all types of businesses. Even celebrities are creating...
by Lindsay Brown | Apr 21, 2015 | Mobile Marketing, Search Engine Optimization (SEO)
If you had any doubt about the importance of structured data for your website, Google has made an announcement that they will be replacing the URL within the search result snippet with the site name and breadcrumb path. Currently, this will only be reflected in mobile...
by Lindsay Brown | Nov 19, 2014 | Mobile Marketing, Web Design
Yesterday, Google made a huge mobile announcement in an effort to further encourage webmasters to make their websites mobile-friendly. Here are some key updates outlined in their announcement: Google will add a “mobile-friendly” label on eligible websites...
by Lindsay Brown | May 12, 2014 | Mobile Marketing
If you don’t have a mobile-friendly website, you are putting yourself at risk for lost leads, unprofessional looking posts, and unfortunate search results in search. With studies showing that over 70% of visitors likely to return to mobile websites, 67% of users more...