by Lindsay Brown | Feb 8, 2018 | Content Marketing, Search Engine Optimization (SEO), Website Best Practices
Gone are the days of using Yellow Pages to find local business; that search has moved online. With the ever-increasing importance Google places on local search, marketers will need to up their SEO game, namely within a certain region. We’ll look at on-page local SEO...
by Lindsay Brown | Jan 15, 2018 | Search Engine Optimization (SEO)
There’s been murmuring of a recent Maccabees update on Google. Is this update as major as everyone thinks or normal maintenance? Who’s affected? And how should they respond? We explore all the details below. Why is everyone freaking out over Maccabees? It all happened...
by Lindsay Brown | Dec 15, 2017 | Search Engine Optimization (SEO), Website Best Practices
For years, the coveted SEO spot has always been the first listing. The further you are from this spot, the more invisible you become. Accordingly, wise marketers always worked hard to gain this top position. But as the years go by, Google continuously throws in new...
by Lindsay Brown | Sep 20, 2017 | Search Engine Optimization (SEO), Web Design, Website Best Practices
Google has repeatedly talked about the importance of HTTPS as opposed to HTTP over the last year and discussed flagging non-HTTPS pages with warnings to users on its Chrome browser. Now, it appears to be in its final implementation. Non-HTTPS pages are displaying...
by Lindsay Brown | Aug 16, 2017 | Inbound Marketing, Information Technology Marketing, Lead Generation, Local Marketing, Search Engine Optimization (SEO), Web Design
Your website is one of the most important marketing and business development tools you have. A majority of prospective clients will begin their hunt for IT services with a search engine, with these searches often being local in nature. The primary purpose of your...
by Lindsay Brown | Aug 14, 2017 | Local Marketing, Marketing Strategies, Mobile Marketing, Search Engine Optimization (SEO)
Google recently released a new feature that will allow searchers to take actions, like making a reservation, right from the search results page or Google Maps. If you you own or work for a website or mobile app which offers restaurant reservations, appointment...