by Lindsay Brown | Apr 3, 2014 | Social Media, White Papers
Social media marketing (SMM) is the use of social media profiles and networks to distribute and share content, information, offers and promotions to market companies, brands, products or services online via the internet for the purpose of building awareness, improving...
by Lindsay Brown | Feb 28, 2014 | Social Media
With over 1.23 billion monthly active users, Facebook is one the ultimate places to engage, influence, and connect with potential customers. In this, properly leveraging Facebook Advertising can help you find, reach, and interact with a precise audience. How can you...
by Lindsay Brown | Feb 24, 2014 | B2B Marketing, Lead Generation, Social Media
Lead Generation through Social Media. As a marketer in the B2B world, you know that social media is the forefront of lead generation; but where do you begin? 2014 has been defined in many ways. From the year of the consumer as defined on Forbes to the year of the...
by Lindsay Brown | Jan 16, 2014 | B2B Marketing, Content Marketing, Information Technology Marketing, Social Media
As the content marketing generation proceeds, how will you continue to tell your brand’s story? Social media was once limited to consumer or retail brands. Now, Social Media Marketing (SMM) is becoming increasingly important to business-to-business (B2B) marketing...
by Lindsay Brown | Dec 26, 2013 | Social Media
One of the most important aspects to any campaign is its ability to remain topical and competitive on social media. In respect to this, we at Modern Marketing University would like to invite you to connect with us on our newly improved LinkedIn Group. We post...
