by Lindsay Brown | Aug 29, 2012 | Marketing Best Practices, Social Media
Basic Best Practices for Building Out Your Facebook Business Page Let’s put it this way, if your company isn’t on Facebook, it’s harder for your products and services to be found. Face it – as much as you may want to resist Facebook as a social...
by Lindsay Brown | Aug 22, 2012 | Social Media
Over the past few years, the popularity of Twitter has soared. In fact, back in February, Twitter announced that it was just a few thousand people away from reaching the 500,000,000-user mark, meaning a whopping half-billion people are using the unique social media...
by Lindsay Brown | Aug 3, 2012 | Marketing Best Practices, Social Media
LinkedIn Groups are Your Marketing Weapon! LinkedIn is the go-to social network for business professionals. Relationship building in your industry is easy with LinkedIn, and the discussions that build those relationships happen within LinkedIn groups. These groups...
by Lindsay Brown | Jul 31, 2012 | Marketing Best Practices, Social Media
LinkedIn can be a powerful marketing weapon to maximize brand exposure, and generate sales leads. Building out your LinkedIn profiles and company pages should be your first steps. Here we’ll cover tips, tricks and examples for improving your LinkedIn profile and...
by Lindsay Brown | Jun 5, 2012 | Social Media
“My Google Places is going away!” There’s no doubt you’ve heard this over the last week or so, as more and more people are discovering that Google+ Local Pages (which ties in with Google+ Pages) is replacing Google Places. Here we will try to calm you down a bit, and...
by Lindsay Brown | Apr 6, 2012 | Marketing Best Practices, Public Relations, Social Media
The popularity and use of free publicity, PR, public relations or media relations historically increases when the economy tanks. In the midst of this seemingly extended downturn, PR is certainly gaining priority in the business-to-business marketing mix. At the same...