by Lindsay Brown | Feb 2, 2019 | Digital Marketing, Social Media
People are Googling your business. And while this may seem like an obvious statement, it brings up the topic of how your business is being promoted on digital platforms. Marketing has moved fast and furiously into the digital space. It has seen rapid growth and...
by Lindsay Brown | Feb 1, 2019 | Branding, Content Marketing, Social Media
One of the reasons why the internet is awesome is because you can use the platform to build your personal brand. While there are clear pathways for people who want to become lawyers and doctors, this isn’t the case for people in creative fields like art and...
by Lindsay Brown | Jan 30, 2019 | Digital Marketing, Marketing Best Practices, Marketing Tactics, Social Media
The past year social media has seemed to be dominated by likes of Facebook (for both good and not-so-good reasons), Instagram, and Snapchat. While these platforms spurred the trend toward video content, marketers have since continued to leverage this format throughout...
by Lindsay Brown | Jan 29, 2019 | Digital Marketing, Ecommerce, Marketing Best Practices, Marketing Tactics, Social Media, Technology Marketing, Website Best Practices
In today’s online retail market it takes much more than just getting customers to land on your website. You not only need customers to land on your website, but you need them to complete certain tasks on your website. Depending on the type of business that you...
by Lindsay Brown | Jan 3, 2019 | Content Marketing, Marketing Best Practices, Marketing Planning, Marketing Strategies, Marketing Tactics, Social Media
Most companies today would probably say they are involved in content marketing. The problem is many might also qualify this as an On Again/Off Again relationship or a Go Big/Fade Away relationship. I’m sure we can all relate… Writing a blog post once a month or so,...