by Lindsay Brown | Jun 14, 2018 | Email Marketing, Inbound Marketing, Marketing Best Practices, PPC Advertising, Social Media
The term “inbound marketing” originated on Hubspot years ago, but it’s still critical for marketers today. You earn the customer or consumer’s interest, often in a more targeted way, rather than blasting it to the masses via traditional marketing. 4 Phases in the...
by Lindsay Brown | Jun 7, 2018 | Social Media
With organic social reach becoming scarcer than ever, now is the time to get creative when marketing to your target audience. There’s no question that Facebook is a powerful social media channel; as a result, Facebook expects businesses to pay if they want to reach...
by Lindsay Brown | May 23, 2018 | Social Media
In a recent blog post regarding social media we mentioned the importance of being positive and not complaining when posting on social media. That is because social media continues to grow in use, and more and more people have access to a large audience to voice their...
by Lindsay Brown | May 21, 2018 | Social Media
The benefits of social media marketing (SMM) seem to be increasing yearly with the overriding impact being the improvement of visibility and recognition of your products and services. Social media marketing is an incredibly cost-efficient way to digitally spread...
by Lindsay Brown | May 14, 2018 | Social Media, Technology Marketing
Many companies enjoy a local community setting where they’ve established roots and gotten to know their customers. To ensure their business continues growing, most companies have also harnessed the power of technology to reach even more people online. Some companies...
by Lindsay Brown | Apr 24, 2018 | Social Media
Making your business all about the customer, requires a marketing approach that includes social media. The reason being, your customers are participating in social media on a daily basis, and most likely so is your competition. Making customer contact through social...
