by Lindsay Brown | Feb 8, 2021 | Startup Marketing
As an entrepreneur, your business is your pride and joy. Once you’ve gained the credentials and experience needed to launch a startup, knowing how to attract clients and customers to your business can be challenging. The way you market your brand can be the difference...
by Lindsay Brown | Nov 12, 2020 | Startup Marketing
Whether you operate in the food and hospitality sector, have your own online coffee store, or concentrate on health and fitness, the amount of success your startup receives will be determined by how you market and promote it. Once you’ve established your target...
by Lindsay Brown | Jun 1, 2020 | Startup Marketing
Venture capitalism involves investment and funding of startup companies and ventures in emerging markets. As with any type of investment, the ultimate goal is to make money. Venture capitalists help finance these budding companies for equity or a stake of ownership,...
by Lindsay Brown | Jan 30, 2020 | Startup Marketing
Business startups face many challenges in today’s markets, not the least of which is holding true to an original vision under enormous pressure from both customers and the industry in which they’re operating. If you’re thinking of launching a startup, or are already...
by Lindsay Brown | Jul 29, 2014 | Startup Marketing
The high failure rate of startups can most often be attributed to ineffective marketing. This Startup Marketing Best Practice Guide attempts to identify the critical marketing disciplines, and sub-disciplines required to succeed including competitive analysis,...
