by Lindsay Brown | May 3, 2023 | Marketing Strategies, Marketing Tactics
Marketing funnels are an essential component of any successful marketing campaign. A marketing funnel is a series of steps that a potential customer goes through before making a purchase decision. Understanding the different stages of the funnel is critical in...
by Lindsay Brown | May 2, 2023 | Career
Marketing is a crucial factor in the success of any business. Still, not all business owners have the necessary skills to develop effective marketing strategies. This is where a marketing certification comes in handy. Enrolling in a marketing certification program...
by Lindsay Brown | Apr 27, 2023 | Content Marketing
Content marketing has become an essential strategy for businesses looking to build brand awareness, generate leads, and grow their customer base. In an era where the average consumer is inundated with advertisements and promotional content, it’s critical to...
by Lindsay Brown | Apr 20, 2023 | Marketing Strategies
A website is vital for businesses today. If you’re an entrepreneur, you’re more likely to become successful when you have a business website that captures the attention of internet users. There are several factors that your website must have to make...
by Lindsay Brown | Apr 17, 2023 | Software Marketing, Technology Marketing
Like in other sectors today, the marketing field experience constant technological developments. The common marketing technologies are voice search, social media platforms, and email marketing tools. Another technology is artificial intelligence–powered chatbot. It...