by Lindsay Brown | May 19, 2024 | Video Marketing
Undoubtedly, short-form videos are dominating the social media marketing space. The question in most marketers’ minds is if long-form videos are still worth the investment. Yes, and we will discuss why in a bit. But first, here are a few stats to give you context....
by Lindsay Brown | May 9, 2024 | Information Technology Marketing, Technology Marketing
Key Takeaways: IT support service providers play a crucial role in ensuring that companies’ technology infrastructure runs efficiently, aiding day-to-day operations and strategic goals. They enhance marketing efficiency by streamlining collaboration tools,...
by Lindsay Brown | May 6, 2024 | Ecommerce
Live-streaming commerce in the United States recorded an estimated $50 billion in revenue in 2023. As it gains global popularity, forecasts project that the sales will increase to $68 billion by 2026. This type of e-commerce marketing provides the following benefits...
by Lindsay Brown | Apr 26, 2024 | Event Marketing
B2B brands can earn significant revenue from hybrid experiences by investing in improved customer experiences. Companies with $1 billion annual revenue can expect to earn an average additional $700 million within three years of investing in this area. Success...
by Lindsay Brown | Apr 5, 2024 | Marketing Planning, Marketing Strategies, Marketing Tactics
Digital competition has become a prominent thing, and its effect on the medical profession is no exception. Patients are increasingly relying on online searches to find suitable dental practitioners. Many have also stopped solely depending on word-of-mouth referrals....