by Lindsay Brown | Oct 12, 2018 | Branding, Marketing Strategies, Social Media, Video Marketing
Live broadcasting offers businesses a way to give customers an inside look at their brand and tell their story in a little more interesting and engaging way. Companies of all sizes and social media budgets need to consider taking advantage of live streaming’s unique...
by Lindsay Brown | Sep 13, 2018 | Content Marketing, Marketing Best Practices, Social Media
No one wants to post the perfect image and caption, only to find that the photo is cropped all funky on Facebook, and crucial details from the caption are out of view. To make sure that all social content displays appropriately, it’s important to know the platform’s...
by Lindsay Brown | Sep 7, 2018 | Digital Marketing, Social Media
One of the oldest social media platforms is also one of the most consistently evolving. Sure, Facebook’s ideas aren’t always original, and sometimes blatantly rip off other networks, like Instagram and Facebook Stories, a counterpart to Snapchat. However, sometimes...
by Lindsay Brown | Sep 5, 2018 | Advertising, B2B Marketing, Digital Marketing, Social Media
Small business owners face the challenge of being found in a highly competitive market crowded with many similar products and services. Consumers’ easy access to an enormous amount of information makes it even more difficult for companies to reach and convert leads...
by Lindsay Brown | Jul 3, 2018 | Branding, Influencer Marketing, Marketing Best Practices, Mobile Marketing, Social Media
Instagram has a far-reaching effect for brands trying to engage Millennials. Instagram, which delivers an entirely mobile experience, has seen huge growth over the past few years, in part because 60 percent of its active users are Millennials. Due to their very...