by Lindsay Brown | Sep 1, 2021 | Marketing Best Practices
Marketing a product and taking it out to the customers is a huge challenge. In the online world, where customers have thousands of options to choose from while sitting in the comfort of their home, there are newer challenges that businesses need to face on a...
by Lindsay Brown | Aug 20, 2021 | Digital Marketing
What is digital marketing? Similar to traditional marketing, digital marketing uses social media, search engines, websites, and other components of the internet to connect with an audience through advertising. Digital marketing is much more effective than traditional...
by Lindsay Brown | Aug 9, 2021 | Business Development
If you want to make it in today’s competitive business world, you need every tool at your disposal to make this a possibility. In today’s business landscape, most of your efforts must be spent in the digital space. Whether this is for marketing purposes or for...
by Lindsay Brown | Nov 17, 2020 | Influencer Marketing, Social Media
American Marketing Association hosted a TikTok coffee break, where Raechel Cihlar from Mavrck shared insights on the trending social media app. TikTok is a video sharing app that is quickly becoming one of the most popular apps in the world. TikTok Stats 800 million...
by Lindsay Brown | Oct 18, 2019 | B2B Marketing, Influencer Marketing, Social Media
You might have heard of TikTok, but most likely thought it was a silly app for the younger generation, not a marketing opportunity. Perhaps you should take a closer look? What is TikTok? TikTok has been around since 2016. It is a free social media app that allows...