by Lindsay Brown | Apr 17, 2023 | Software Marketing, Technology Marketing
Like in other sectors today, the marketing field experience constant technological developments. The common marketing technologies are voice search, social media platforms, and email marketing tools. Another technology is artificial intelligence–powered chatbot. It...
by Lindsay Brown | Mar 23, 2023 | Technology Marketing
As with all marketing, reaching your target audience for Mac software depends on getting the formula right. As with the development of the software itself, determining what your product means for the right demographic is a key to success in sales. Beyond that, there...
by Lindsay Brown | Feb 21, 2023 | Software Marketing
Although software products are extremely popular, knowing how to market them properly is essential. You can have the most incredible, revolutionary software product in the world, but if no one knows it exists, it will never reach a wide audience. While marketing a new...
by Lindsay Brown | Feb 13, 2023 | Technology Marketing
Do you want to find out which technology is the best for your business or project: Golang, Blockchain, or Ruby on Rails? These are three of the most popular technologies used for modern applications and understanding their differences can be vital to finding the one...
by Lindsay Brown | Mar 23, 2022 | Technology Marketing
As businesses strive to remain competitive in today’s digital age, many are turning to artificial intelligence (AI) solutions to enhance their marketing efforts. AI can help businesses gain a deeper understanding of their customers, target them more effectively, and...